

Close your eyes. Think "Jeans." now open. They were 501s, right with a classic straight leg and iconic styling, they're literally the blueprint for every pair of jeans in existence burned into the world's collective cortex ever since levi strauss (the man himself!) invented them in 1873. To this day they've never gone out of style. And they never will.
Get dressed with a clean conscience. High sustainability standards reduce the impact on the planet and better the lives of apparel workers.
Made with water techniques that reduce the use of water in the garment manufacturing process.
Close your eyes. Think "Jeans." now open. They were 501s, right with a classic straight leg and iconic styling, they're literally the blueprint for every pair of jeans in existence burned into the world's collective cortex ever since levi strauss (the man himself!) invented them in 1873. To this day they've never gone out of style. And they never will.
Get dressed with a clean conscience. High sustainability standards reduce the impact on the planet and better the lives of apparel workers.
Made with water techniques that reduce the use of water in the garment manufacturing process.